Reputation Management 101 – For Physicians and Healthcare Systems
Online ratings and reviews are complex so I wrote this post to help healthcare digital marketers explain reputation management for physicians and hospitals.
Izeafest 2017 – A Tale of Two Conferences
A recap review of the 2017 Izeafest influencer marketing conference held in Orlando, FL, February 10th and 11th.
Dear Brand Leaders: Reaction is not a Real Digital Marketing Strategy
Reacting to the whims of the day is not a marketing strategy. How long can your brand survive without a real, effective marketing strategy?
Sitecore Marketers: Planning Your Sitecore XP Implementation Roadmap
I searched the web for a Sitecore XP implementation roadmap and couldn’t find one – so, I decided to write my own. Here’s my 6-step guide for marketers.
Getting Started Guide to a Complete Digital Marketing Strategy
Is your organization operating without a defined digital marketing strategy? You should stop what you’re doing and define your strategy now.
Not Treating Customer Experience Like a Product? Better Prepare to Be Disrupted.
Content was once king, but that is no longer the case. Customer experience is now king. If your focus is still content, prepare to be disrupted.
My #Dadtography Project:
