Hi, I’m Daniel – I’ve held positions in software development and marketing technology since 1997 and consider myself to be a senior software professional.

The past three years, I’ve focused my career and skill sets on digital marketing strategy and operating as an overall digital SME as a Director of Digital Strategy at Orlando Health.

“Expert” is a term I feel is thrown around a little too often, so I’ll speak to a few things I feel like I do really well and also really enjoy. My best skills are listed here.

The Digital Marketing Professional

Builder of bridges, agile communicator and fervent business strategist, I am as diverse as the term “IT” itself. But I’m more than that, too. I very well may be the ideal mix of tech and talk, coming from a diverse background in information technology with roles leaning heavily on support and customer interaction. If you’re looking for a contributor that understands technology but can also relate to and communicate with c-suite leadership, I may be a perfect fit.

Starting with my tenure at Lightmaker, and since 2013, I’ve focused my career on the intersections of Marketing and Technology.

Skills I’ve honed over the past 20 years include the following:

• Comprehensive, Large-Scale Digital Strategy
• Sitecore Project Management & Implementations
• Sitecore Roadmapping and Strategic Planning
• Usability Analysis & Audits
• e-Commerce & Landing Page Optimization
• Social Media Strategy & Execution
• Search Engine Optimization (SEO) Best Practices